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Hyderabad firm develops augmented reality app for films
Published on May 8, 2013 3:02 pm IST


A Hyderabad based firm, First Show, has developed an augmented reality android application for film promotion. This innovative application is now being used by the Bollywood film ‘Go Goa Gone’. The app allows movie production houses to make print media advertisements more interactive and fun. Users can download the app for free and point it any poster of ‘Go Goa Gone’ to begin the fun experience.

The app can be accessed at

With the growing proliferation of Android based smartphones and changing viewer demographics, this seems to be a cool idea.

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