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Alia Bhatt’s Alpha has managed to collect around ₹57 crore during its opening weekend, a respectable number for any female lead star in India.

However, trade circles feel the film still has a long way to go before it can be considered a success. The biggest concern is the film’s reported landing cost of nearly ₹150 crore.

To recover such a massive investment, Alpha needs to maintain a strong hold at the box office over the coming days. Unfortunately, competition is set to intensify soon with new releases like Odyssey and Dhamaal 4 arriving in theatres soon.

The weekdays will now be crucial for Alpha, and one needs to see how the film sustains with such bad talk on social media.