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Junaid Khan, son of Aamir Khan, will next be seen in the romantic drama Ek Din. The film, which faced multiple delays in hitting the big screens, is finally set to arrive on May 1. Ek Din also marks the Bollywood debut of Sai Pallavi.

In a surprising move, the makers have commenced ticket bookings for Ek Din with nearly a month to go for its theatrical release. Generally, advance bookings for a mid-range film open three to four days prior, but the team has opted for an unconventional strategy here.

Does the film have massive demand to justify this unusual trend? At the moment, the answer appears to be no. Directed by Sunil Pandey, Ek Din is jointly produced by Aamir Khan and Mansoor Khan.