The gap between theatrical success and OTT reception seems to be widening. Recent films such as Peddi, Irumudi, Vishwanath And Sons, and Chennai Love Story are witnessing a completely different response after arriving on streaming platforms.
What is surprising is that even Irumudi, which emerged as a major blockbuster in theatres, is facing criticism and trolling from OTT viewers.
Social media discussions around these films have largely focused on weak narratives, slow-paced storytelling, and scenes that audiences may have overlooked during their theatrical run.
Industry observers feel that OTT viewers are becoming more critical than theatre audiences. In cinemas, the collective viewing experience, star power, and festive atmosphere often elevate a film.
However, on OTT, however, viewers watch content in a more relaxed environment and tend to analyze every detail and start trolling it which has now become a trend.