With just a few hours to go before the release of Peddi, bookings have not yet commenced in the national multiplex chains (PVR, Inox, and Cinepolis) anywhere in India. Needless to say, Ram Charan fans are highly disappointed with the development, as these three chains contribute a major share of the revenue in top-tier cities.
Reportedly, there is a disagreement between the movie team and the national chains over advance payment terms, due to which bookings have been put on hold. Discussions are currently underway, and fans are hoping that the issue will be resolved at the earliest.
Produced by Venkata Satish Kilaru under the Vriddhi Cinemas banner, the film is directed by Buchi Babu Sana. Mythri Movie Makers and Sukumar Writings are presenting the project, while AR Rahman has composed the music.