Srikanth Odela’s risky move increases hype for The Paradise

Published on Saturday, 12 Sep 2026 10:56 PM

One of the biggest talking points around The Paradise is its unusual promotional strategy. We all know the makers have decided not to release a trailer and will take the film directly to audiences on September 24.

While skipping a trailer may sound risky, sources say it is a calculated decision. The team believes that revealing too much footage could reduce the mystery surrounding the film.

Instead, they want audiences to walk into theatres with curiosity and excitement. Over the last few weeks, The Paradise has already generated strong buzz thanks to Nani’s striking look and the film’s intense theme.

By avoiding a traditional trailer launch, the makers seem determined to keep the suspense intact until release day. This bold strategy has sparked discussions among movie lovers and on social media.

Some feel a trailer is essential for a big film, while others believe the move has only increased interest in the project. Directed by Srikanth Odela, The Paradise is now carrying even greater expectations.


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