Unique promotions for Vijay Sethupathi’s silver jubilee film
Published on Dec 8, 2018 1:09 pm IST

Within a very short time, Vijay Sethupathi emerged a most bankable star for producers and distributors and also one of the highly talented artistes in the Tamil film industry. His silver jubilee film, Seethakaathi, is hitting theaters on December 21.

Now, in a unique promotional strategy, Seethakaathi makers are installing the life-size was statues of Vijay Sethupathi’s Ayya character from the movie in various parts of Tamil Nadu. Vijay will be seen in the role of a 70-year-old man in Seethakaathi. Balaji Tharaneetharan has directed the film.

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