Rocking Star Yash will be seen in two movies this year – one is Toxic and the other is Ramayana – both of which will showcase him in completely distinct roles. Coming to Toxic, directed by Geetu Mohandas, the film was supposed to release already but got postponed multiple times.
Huma Qureshi, who is part of the movie, recently appeared at Cannes and posed with a special magazine featuring Yash on the cover page. The spotlight is now completely on Toxic, and this is exactly what Yash and the team seem to be aiming for.
During his interaction with the magazine, Yash opened up about the film’s release strategy and why fans may not like the current approach. He said, “That international positioning carries strategic implications that diverge sharply from typical Indian release patterns. Where marketing usually begins during production in India, Toxic follows a model closer to Hollywood practice: complete the film first, then build distribution partnerships. Right now I’m taking my time and releasing this film. That is really something my fans or people in India will not like.”
The statement is now going viral among fans, especially since many are already waiting for an official release date announcement.
Apart from playing the lead role, Yash also worked as a writer and producer for Toxic. Kiara Advani, Nayanthara, Rukmini Vasanth, Tara Sutaria and others form the key cast of this KVN Productions venture. The makers are expected to announce the new release date soon.